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Service Detail

  1. Home
  2. 510 minutes
  3. Service detail
Digital Marketing Writing & Translation

Web Analytics and Conversion Rate Optimization

  • Web Analytics and Conversion Rate Optimization

Description

About Gig:

Our Web Analytics and Conversion Rate Optimization (CRO) service is specifically designed for small businesses in the USA seeking to enhance their website’s performance and increase conversions. By leveraging data-driven insights from web analytics, we identify areas for improvement and implement targeted strategies to optimize the user experience, leading to higher engagement and conversion rates. This service includes a comprehensive analysis of your website traffic, user behavior, and conversion pathways, followed by the development and execution of optimization strategies such as A/B testing, landing page enhancements, and user journey mapping. Our goal is to help you understand your audience better, make informed decisions, and maximize the ROI of your online presence.

Key Features:

  • Website Performance Audit (120 minutes, $200): An in-depth review of your website to assess current performance, identify issues, and uncover opportunities for optimization.
  • Analytics Setup and Configuration (90 minutes, $150): Setup and configuration of web analytics tools to ensure accurate data collection and reporting.
  • Conversion Rate Analysis (120 minutes, $200): Detailed analysis of conversion rates, identifying bottlenecks in the conversion process and areas for improvement.
  • A/B Testing and Optimization (180 minutes, $300): Design and implementation of A/B tests to experiment with different elements of your website and identify what works best in terms of user engagement and conversions.

Total Estimated Cost: $850 Total Time for Main Service: 510 minutes

Add-On Services:

  • User Experience (UX) Review (120 minutes, $250): A comprehensive review of the website’s UX to identify usability issues and recommend improvements.
  • Advanced Reporting and Insights (60 minutes, $100): In-depth reporting and analysis of web analytics data, providing actionable insights for ongoing optimization.
  • Continuous Optimization Plan (monthly, $300): Ongoing support for website optimization, including regular A/B testing, performance monitoring, and strategy adjustments.

In summary, our Web Analytics and Conversion Rate Optimization service is aimed at transforming your website into a high-performing asset that effectively engages visitors and drives conversions. Through a combination of in-depth analysis, strategic testing, and continuous optimization, we help you unlock the full potential of your website and achieve your business objectives. Explore our services today and take the first step towards enhancing your online presence and boosting your conversion rates.

Languages freelancer can speak

English

Service frequently asked questions

  • While initial optimizations can have immediate impacts, web analytics and CRO are ongoing processes. Regular reviews (at least quarterly) and adjustments are essential to adapt to changing user behaviors and market trends.

  • Yes, we can assist with integrating web analytics tools with your existing CRM or marketing automation platforms to provide a holistic view of customer interactions and improve the effectiveness of your marketing strategies.

  • Key metrics include conversion rate, bounce rate, average session duration, pages per session, and specific goal completions (e.g., form submissions, product purchases). We focus on metrics that are most relevant to your business goals and optimization efforts.